With another question on a recent Marvel launch, Mikeymike asked, "I'd like to know what the deal is with the new She-Hulks series. This was the ongoing series I was most looking forward to and now it has apparently been downgraded to a 4 issue miniseries before the first issue has even come out. Is this true ? If so, why ? How does they come to this determination before the book even gets into the public's hands ? What if it comes out and it gets rave reviews and generates good buzz ? Why not let it have that chance ? There was just such a nice write up about it in USA Today which of course, lauded it as an ongoing series and now all of a sudden it's changed to only 4 issues ? If this is true, it's a huge disappointment for me. And also, if it's true---is there any chance Marvel will still consider re-launching it as an ongoing if the mini does well ? I was so proud of Marvel for giving She-Hulk another chance so soon (previously we've had to wait 7 and 10 years between ongoing series) and now I am just so disappointed that this chance has been taken away from the character."
Brevoort: We've run into this problem once or twice, Mikey mike, where we've gotten perhaps too excited about a possible series for our own good, and had to thereafter truncate it back based on the initial sales. And it's the case with "She-Hulks" as well - we started it with the intention of doing it as a limited series, got excited about it so we upgraded it to an ongoing series, then got the initial sales figures in and were forced to return it to limited series status. But of course, were the book to suddenly start showing rocket like sales, we'd take a look at continuing it - but sadly, that doesn't appear to be what's happening. But that doesn't mean that we're done with Jen or Lyra just yet!
Link has new unlittered artwork from the series.
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