Posted by RadioActive on October 22, 2009, 10:09 pm, in reply to "Re: CTV News: Why The News Media Is Greeted By Cynicism "
65.95.143.127 | Message modified by user RadioActive October 23, 2009, 12:56 am
Well obviously Mr. Grant and I will have to differ on this, but I will say one thing - I'm not complaining about them covering the story per se (And no, I'm not calling you Percy!)
My beef is that they lead with it - twice! Yes, it's a no-brainer that the network that paid millions for the rights would want to hype it and cover the most minute event surrounding it. (If they're so poor that they have to close down stations, where did those mega millions come from? But I digress...)
They spent 7 1/2 minutes on their flagship 6 PM newscast on what is essentially a fluff event in a country thousands of kilometres away to promote games that are taking place in a city another few thousand kilometres away - and four months off, to boot.
And half of it was about how Olympic gear is selling like hotcakes in Toronto. Really? Have you actually seen any large numbers wearing the toques, the gloves and other Games ephemera in the city?
The true litmus test may be to ask if they didn't have the rights, where would they have put it in their line-up? You know the answer would not be at the top - let alone nearly 10 mins. of the 6 o'clock show.
When the Torch reaches T.O. I can definitely see an all out blitz. At least it will be local. Until then, leave it at the least for Lloyd on the national show. I'm hoping he has enough power to veto them leading with it on the coast-to-coast cast at 11. (Update: They didn't. It was there, but much farther down in the show.)
No matter how you spin it, this surely can't have been the most important thing GTA residents needed to know about as the first item of business on Thursday.
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Closed circuit to Mr. Cleaver: I'm not a huge fan of these overblown and over priced games, done in the name of some misguided and completely fabricated nationalism, not to mention the monstrous and overinflated egos of the odious IOC. You have my sympathies for the mess this is going to cause you for the foreseeable future. Thank God Toronto's attempt to land this nightmare went nowhere.
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